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Guide

5 steps to build a CDR strategy

A practical approach to getting started with carbon removal — from mapping emissions to reporting progress.

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CDR is key for net zero, but it has to go hand-in-hand with reductions.

1
Define your net-zero path
  • Map your emissions (Scope 1, 2, and 3).
  • Set reduction targets.
  • Determine how much CDR you need depending on: how much you need to neutralize unavoidable emissions, how much time you have to reach your net-zero goal, and if you want to compensate for historical emissions.
2
Choose the right CDR mix
  • Technology based solutions: Bio CCS (BECCS), Direct air capture (DAC).
  • Nature-based solutions: Afforestation & reforestation, wetland restoration, etc.
  • Hybrid solutions: Biochar, ocean-based carbon removal, etc.
3
Ensure quality & integrity

Avoid junk offsets to stay clear of green washing claims — make sure your carbon removal is:

  • Measurable (strong MRV)
  • Durable (permanent, or long lasting)
  • Verified (aligned with methodologies like Verra, Puro, Isometric, etc.)

Bonus: prioritize projects with co-benefits, like biodiversity and community impact.

4
Act now

Waiting until 2030 is not an option — secure supply, manage costs, and build experience today.

  • Supply is limited — demand is rising.
  • Prices will increase — unless you invest in projects today.
  • Learn by doing — start small, test and refine your strategy before 2030.
Employee adjusting a valve at the plant
5
Implement & track progress
  • Purchase CDR credits gradually to manage risk and cost.
  • Integrate CDR into finance & sustainability planning.
  • Report transparently & adjust strategy as best practices evolve.
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